Family of three sitting on a blanket in a field with a building in the background

Meet Frankly Raw

No fillers, no fuss, just a whole lot of flavour (and a little bit of love)

The Beginning

Frankly Raw started in Geelong with a simple idea: peanut butter doesn’t need more than two ingredients. Just Aussie-grown peanuts and Murray River salt.

Fran and Jimmy began making small batches and by 2021, they decided it was time to share it with everyone.

And so, Frankly Raw was born.

Why We Do It

For us, it’s not just about flavour (though that’s a big deal too!). It’s about keeping things clean, sustainable, and true to our values. What goes into the jar (and what the jar itself is made of) matters deeply.

Our Philosophy

Life’s complicated, but peanut butter doesn’t have to be.

Frankly Raw is natural peanut butter made with just two ingredients: Australian peanuts and Murray River salt. That’s it. No additives, no preservatives, no palm oil, no refined sugar and absolutely no weird stuff hiding in the jar.

We keep it raw, real and ridiculously delicious, because good peanut butter should taste like peanuts — not fillers, stabilisers or sweeteners.

Made in small batches and packed with natural flavour, Frankly Raw is the kind of peanut butter you can spread on toast, swirl into oats, blend into smoothies, bake into treats or eat by the spoonful when no one’s watching.

No nonsense. No overcomplication. Just bloody good peanut butter.

Made Local, Made With Love

Our peanuts come from Kingaroy, QLD, and our salt from the Murray-Darling Basin in Victoria. Every jar, bucket, and label is Aussie-made, recyclable, and designed with sustainability in mind. Each batch is roasted, blended, and packed in Geelong between school runs, side hustles, and life with Stella, Yumcha the Labradoodle, a handful of chooks, ducks, and a worm farm. It’s a little chaotic, but that’s what makes it real (and delicious).

Come with us and make your life a little nuttier today.

(no more peanut puns, we swear)

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